lauren olson: copywriter

DRUMSTICK - ANOTHER DAY, ANOTHER DRUMSTICK - SNACKDOWN social

For 2025 we pitched a collaboration with WWE around the concept “Snackdown” all about Dr. Umstick laying the smackdown on other snacks. We created a social campaign to run alongside the work made by the WWE for in-arena entertainment featuring Dr. Umstick and John Cena.

Copy: It Me / Art: Nate Corrado / eCDs: Mark Fitzloff + Rob Palmer / ACCOUNTS: michael dalton + lee hatfield / PRODUCER: bhavishya sharadhi / verbalassult + slingshot director: nathan moss / so metal + snackdown director: meister tv